TV

Oscar big spenders

Academy Awards advertising spend data from Kantar Media

Academy Awards
Super Bowl advertising

Kantar Media report on the past ten years of Super Bowl advertising

Super Bowl
On demand TV viewing insights

On demand TV viewing via mobile and tablet devices increases

Watching TV on tablet
Burger ad spend plummets

Ad spend on burgers falls 44%, as salad spend spikes

Chicken burger
TV beats print

More British people trust television stations to tell them the truth than newspapers

tv beats print
Where do we get our news?

TV and radio trounce the web as consumers’ preferred source of news

TV PEOPLE PREFER TO CONSUME
From The Archive
Africa: future media trends

Africa: future media trends

The fast evolving world of media consumption in Africa
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Social TV in China

Social TV in China

How are Chinese TV companies leveraging social media?
View more

US election advertising war

US election advertising war

Why Mitt Romney lost the advertising war to President Obama
View more

Olympic closing ceremony record viewing

Olympic closing ceremony record viewing

Closing ceremony becomes most watched single programme on British TV since 1981
View more

LATEST

M&S need to focus on merchandising and marketing

Apple remains the BrandZ most valuable brand, while Samsung sees huge increase in brand value

Vodafone remains the most valuable British brand

Aldi posts highest ever UK market share and sales growth

UKIP support now double the size of Liberal Democrats

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