Peru

We have provided market research services in Perú for over 20 years, working with the largest local and global brands in helping them understand people to find strategies to grow across different industries including FMCG, Technology, Finance, Retail, and others.

From the Peruvian office you can access our global expertise in Brand Guidance, Brand Strategy, Creative, Innovation, Customer Experience, and Commerce.

Our consumer panel measures the weekly purchases of 3,800 households, which delivers a national perspective, covering 69% of urban population in the country.

Kantar IBOPE Media offers a wide range of solutions in aspects related to the measurement of television audiences, monitoring and media planning, as well as the study of the Peruvian consumer.