Discover what makes your brand unique with agile solutions
Measure and elevate your brand performance with solutions combining powerful technology, precise forecasting and proven brand expertise, so you can act fast, stay competitive and win.
Empower your daily marketing decisions
Identify brand growth opportunities
Guide your brand toward growth with a quick, point-in-time assessment of your brand equity.
Discover your top brand equity indicators in seconds
Get a quick read on the performance of your own and competitor brands instantly and completely free.
Optimise campaigns to support brand objectives
Make fast campaign investment decisions by measuring in-market creative performance.
BrandDynamics, BrandEvaluator, BrandSnapshot and BrandCampaign are Kantar BrandTek solutions combining Kantar brand expertise, forecasting and technology, so you can act fast, stay competitive and win.
Benefits
Proven solutions
Measure your brand’s performance using our extensively validated brand equity framework proven to predict purchasing behaviour.
Deep brand expertise
Backed by a database of over 20,000 unique brands, our analysis is uniquely positioned to help you grow brand value.
Agile brand insights
Automation means you get your insights quickly, allowing you to act at the speed your business demands.