Kantar has been building and maintaining panels for over 30 years. With our deep understanding of creating engaging communities, our enterprise grade panel platforms and suite of research technology to extract insights, Kantar is ideally positioned to build your custom panel.
Audiences engaged in helping your brand
Building your own panel allows you to tailor the environment to enable the insights you need to drive business growth.
Highly validated, permission-based respondents
We validate members and ensure data collection is completed following data protection regulations worldwide.
Custom audiences, advanced technology
Get custom panel data around ad exposure, device metering, geolocation, video diaries and virtual focus groups.