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Global scale, local relevance

Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, across the world.
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Inspiration
media reactions lighthouse
Media Reactions reveals the top-ranking channels and brands among consumers and marketers, and what we can learn from them.
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How are people feeling as the pandemic wages on? Do they feel safe? Will they travel? How do they feel about the future?
BF-OOH-ranking
Two new rankings are now available to help FMCG brands understand the importance of online and out-of-home channels.
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An innovation programme that balances creativity, rigour and consistency can empower businesses to grow in times of crisis.
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