What are we answering?
- Which the UN’s 17 Sustainable Development Goals (SDGs) really matter to consumers?
- Which sustainability topics your brands should address within your category?
- How can you understand and target the right consumer sub-segments?
- Which sustainable behaviours are consumers engaging in and which are they struggling with?
What do we deliver?
- Snapshot of the macro sustainability issues that are important to consumers
- Category level Swords & Shields mapping allows clients to align their brand purpose
- Deep understanding of the behavioural segments enabling clients to build activation plans for interventions and communications
- Make it easier for consumers to choose a brand by highlighting opportunities to solve consumer tensions.
Fill in the form and download the simple report.
Please contact us at Mktchina@kantar.com for report purchasing.
Please enter your details below to download the simple report of Kantar Global Sustainability Foundational Study.
Rest assured that we won’t be sharing your personal data with anyone.