Over Kantar
Kantar, 's werelds meest toonaangevende bedrijf op het gebied van marketingdata en analytics.
Kantar, 's werelds meest toonaangevende bedrijf op het gebied van marketingdata en analytics.
Kantar is collecting billions of insights on how consumers think and act every single year
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2B+
20k
65m

Find your marketing strategy focus and define overarching and country portfolio management by understanding the broader picture.

Sharpen your marketing strategy by pinpointing your sector performance with diagnostics: marketing levers, licence to operate, and greenwashing perceptions.

Uncover consumers’ behaviours in your sector, size the value-action gap and zero in on the consumer pain points you need to fix.

Identify the most relevant sustainable concerns for your sector and understand what needs to be addressed by your business.