Retail sound bites: Online assortment optimization

Our expert takes you through best practices for digitally-led assortment initiatives.
06 May 2021
Retail sound bites
Christina Anderson

Senior Director, Consulting Division

Todd Szahun

Senior Vice President, Consulting Division

Get in touch

A strategic approach to online assortment is becoming increasingly important as ecommerce goes mainstream. In particular, assortment planning must expand to reflect ecommerce-specific behaviors and preferences as well as enable more holistic omnichannel planning across online and physical retailer environments. During this session, Christina Anderson will establish best practices for digitally led assortment initiatives.


Get in touch
Retail iQ

Kantar Retail IQ

Fact-based, forward-looking analysis on key retailers, channels, markets through retail and shopper insights.  
Log in to Retail IQ