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Super Bowl 2020 Advertising Revenue
The average cost of a 30-second in-game ad rose 9% from five years ago to $5.25 million.
PItfalls of incomplete customer experience strategy
Surveys conducted by Kantar and the AMA show how organizations can effectively allocate resources along the customer journey.
Holiday advertising 2020
Kantar analyzed national TV advertising by ten leading retailers, including Amazon, Target and Walmart to gauge where the season is going to shake out.
health heroes podcast rare disease
This episode of the podcast examines how the GM2 Disease Registry will help both patients and the pharma companies working on treatments for them.
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