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Entertainment on Demand US Jan 2022
US video streaming market growth stalls
Peacock, HBOMax, and Paramount+ saw growth in the first quarter, while Netflix struggled.
digital transformation and revenue growth
4 steps to to achieve organizational excellence
We teamed up with Google to develop a holistic approach to digital marketing transformation that ensures a competitive advantage.
Beauty Usage Report
How the pandemic shifted the beauty market
Weekly makeup usage fell 28% and lipstick usage is down 40% compared to 2019.
Media Trends & Predictions 2022
Media Trends & Predictions 2022
Get a clear view on the biggest trends in the media world to help guide you through a period of recovery and innovation.
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Inspiration
Culture and COVID-19
Culture and COVID-19: How has the pandemic affected people globally?
Our global qualitative study shows how forward-thinking brands can stay ahead, by rethinking their cultural relevance for their innovations, communications and activations.
How survey quality control checks support accurate insights
How survey quality control checks support accurate insights
Explore the value of quality assurance measures and learn about eight types of survey data quality checks that flag unreliable respondents and improve data quality.
People engaged with TV advertising
How can you get the best return from your TV advertising?
Find out how iterative ad testing can improve your return on TV advertising by 32%.
Balancing performance marketing and brand building
Modern marketing dilemmas: What role does brand play in the consumer decision journey?
Mental vs. physical availability: winning brands are easy to mind and easy to find. Find out how to make sure your brand will be chosen.
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