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Global scale, local relevance

Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, across the world.
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Brands and social justice
Kantar used analytics to uncover what consumers expect from brands in the fight for social justice and human rights.
America at Home
The pandemic has had a profound impact on how Americans view their homes. What’s changed and what's here to stay?
China Monitor Q4 Cover
Our 2020 China MONITOR Consumer Insights Annual Report analyzes consumers’ changes in lifestyles, values, interests, as well as media consumption habits.
Roadblocks to ecommerce growth
The coronavirus has made ecommerce a priority, but organizations are struggling to turn it into a revenue driver.
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