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Retail Media Networks
Kantar's inaugural study of best practices, frameworks, and proprietary B2B insights for the retail media industry.
Generative AI has transformed the consumer insights industry seemingly overnight, and responding to this challenge requires new ways of thinking and innovating.
Brands cannot continue to rely on ever higher prices for growth
Knowing where to advertise for the best results can be tricky. The 2023 Kantar Media Reactions study uncovers the top performing media platforms and helps navigate the ever-dynamic media battleground.​
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