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Who were the ad winners in Super Bowl LVIII and who left us wanting more? See who got it right, as well as in-game advertising trends, what consumers are looking for, and the impact of advertising during the Big Game, in our Super Bowl 2024 Creative Effectiveness Report.
To help tech brands identify consumer opportunities in the era of purpose, Kantar has launched a special report focusing on how sustainability and tech intersect in 2024 and beyond.
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