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Gender Equality
How can advertising drive gender equality?
Progressive and inclusive advertising offers brands more than just the fulfillment of being socially and morally responsible.
Steps for effective brand innovation
5 steps for effective brand innovation
Brand innovation is key to achieving growth and ensuring survival in the current environment.
Metaverse
3 principles for metaverse marketing

A cheat sheet for brands seeking to build sustained momentum for metaverse initiatives.

US EoD Q4 IMAGE
US streaming market growth continues, despite changes in the industry
Netflix with ads has a slow start to its launch.
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Managing consumer and media inflation in 2023
Make budgets go further and optimize campaign planning during global price increases with data and insights.
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Metaverse
3 principles for metaverse marketing
A cheat sheet for brands seeking to build sustained momentum for metaverse initiatives.
Innovating for women
Are brands today innovating to meet the needs of women?
On International Women’s Day, we discuss how brands should innovate to better meet the needs of women and girls worldwide and make a meaningful difference.
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Managing consumer and media inflation in 2023
​As global price rises impact consumer spend and advertising costs, data and insight can optimize campaign planning and make budgets go further.
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