The Big AI Breakfast

Wake up to the future with an inspiring morning of fresh intelligence for brands.

Featuring two can’t-miss sessions on what it takes to win in the era of AI, hosted by Kantar’s brand and shopper experts, followed by interactive discussion and workshopping.

Exclusive launch! The AI Barometer: How AI is reshaping UK shopping habits

Backed by qual-at-scale insights, this NEW deep-dive study explores how shoppers are researching, finding and buying brands in new ways. Unpack what AI-driven shopping trends mean for different audiences and categories and apply real-time insights to your 2026 plans.

Rise and optimise: How brands win in a world rewritten by LLMs

AI isn’t just changing how people search. It’s changing what gets remembered, trusted, and recommended. Thriving in an era where brand influence is coded into the algorithm requires a new set of skills. Build your algorithmic brand equity as we discover how LLMs shape paid, owned, and earned touchpoints.

AI insights, served fresh and hot. Secure your brand’s AI advantage today.

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