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UK

Kantar UK & Ireland

For over 75 years, we have been pioneers in understanding people. From consumer panel data to futures consultancy; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics, Kantar has the insights you need to succeed.
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Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, in the UK and Ireland and across the world.
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Inspiration
quiet london
Watch our webinars to learn more about the impact of coronavirus on brands and businesses in the UK. What have we learned?
Website_Britain Barometer Hero
New research finds an increasing number of Britons plan to be vaccinated, as households feel the strain on budgets and incomes.
grocery market share
Take-home grocery sales in the UK rose by 12.2% during the 12 weeks to 24 January 2021, an acceleration on the Christmas period.
UK Entertainment on Demand
Q3 saw a further drop in the number of GB households taking out a new SVoD subscription, but Brits continue to Fall for Netflix content.
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