People-Based Audience Measurement
Unlock insights around viewing habits, across all platforms, through a single, people-based measure of media consumption, performance and value.
Every business wants to grow its audience, but the time and spending power of viewers is finite, and the market is fragmented, varied, and undergoing continual change.
We deliver a definitive picture for content owners, content distributors and the advertising supply side to maximise the monetisation of their content.
Learn who is watching and the origin of the content or advertising, with data from over 120,000 connected devices daily.
High-quality, consented panels for people-based audience measurement solutions.
Get increased precision and enhance your own data with a scaled approach to audience measurement.
Media Trends and Predictions 2022
Get a clear view on some of the biggest trends in the media world, to help guide you through a period of recovery and innovation.Download the report