PERSPECTIVES

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FEATURED PERSPECTIVES

JEFF HERRMANN
16 JAN 26
Article
AI is finally adding real marketing value but only when humans stay in charge
BARRY THOMAS
29 JAN 26
Article
Super Bowl LX will be a real stress test for agentic commerce
ELLIE THORPE
30 JAN 26
Article
Winning the moments that matter at the Winter Olympics
POLLY WYN JONES
02 DEC 25
Article
Creative tagging with AI builds creative intelligence
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MARCH 26 2026
CONSUMER

Unlocking Latino Fandom for Brand Growth

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MARCH 19 2026
INNOVATION

Beyond the noise: intelligent innovation that wins

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MARCH 17 2025
MEDIA

The Future of Measurement: Rapid Insights to Optimize Media and Build Brand Equity

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MARCH 12 2026
CREATIVE

AI-generated advertising: how real people really react

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FEBRUARY 11 2026
SUSTAINABILITY

Sustainability In Action: Building Effective Sustainable Marketing in 2026

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