Advertising, Media & Communication Analytics
Optimize, attribute and measure the ROI of marketing by supporting the right markets, categories, channels and assets.
Client results
Featured solutions
A comprehensive assessment of marketing ROI, measuring short and long-term impact of marketing on sales and brand equity.
Analytics of customer-level data to show the importance of different customer touchpoints to brand or sales outcomes.
With our global strategic planning tool, you can optimize your media investments across brands, categories and markets.