There hasn’t been a quiet moment for media in the recent years, from the digital evolution to the most recent explosion of AI applications. As ever, it continues to be a dynamic time for media investment.
Finding the right media environments for your ads has never been more important.
Kantar Media Reactions is an annual study that explores the evolving media landscape and shows you how to navigate it. It offers essential guidance for media decisions with unique advertising insights into the channels and top media brands consumers and marketers prefer.
The study this year is informed by the opinions of around 16,000 consumers covering 330 brands in 23 markets and 900 senior marketers around the world.
Discover the top-ranking media brands and channels and how to navigate today’s complex media environment.
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