The shopper landscape and the opportunity it presents has moved at a pace many did not foresee. To compete and win in this challenging environment, you and your business need to find more shoppers to grow. You need to quickly understand the rapidly changing picture in more detail, make decisions with total confidence, act with greater speed than the competition, and stay closer to the consumer and the moment of truth. This is where MyWorldpanel and ShopperSphere come in.
Behavioural truths at the speed of life, with MyWorldpanel
Clients around the world depend on our data for its completeness, accuracy, and unmatched depth. MyWorldpanel is the new, always-on behaviour analytics platform that will transform the way you access, analyse and connect to this behavioural data.

We’ve completely reimagined what’s possible, to put the power of our data in your hands. MyWorldpanel is intuitive and easy to use, giving you access to deeper insights and more data possibilities so you and your teams can make better data-driven decisions.

Find more shoppers with ShopperSphere

Over three times the size of our existing 30k-strong shopper panel, our biggest panel innovation ever, ShopperSphere, will incorporate 100k shoppers across the 400k shopping trips they make every week, resulting in the deepest, most accurate and most agile view of British grocery shopping.

Powerful benefits.


Improved understanding

A better understanding of your markets, shoppers and opportunities, across 400,000 shopping trips every week, all in one place.

scale granularity

Scale and granularity

Greater scale and granularity of data to enable more precise shopper acquisition.


Democratised data

Share and leverage your data across your business for more insight-driven decisions.


Spot the trends

Be the first to respond to new behaviours with custom alerts and real-time reporting.


Speed and ease

Access data and make decisions quicker with more accessible, consistent analytics and automated regular deliverables. 


New shoppers

Find new shoppers and make better informed business decisions.

Watch our videos to learn more

MyWorldpanel: Identify shopper growth opportunities and win more shoppers

With MyWorldpanel, you can spot trends as they emerge, deep dive into your market performance at the click of a button, stay ahead of the competition, and simulate ‘what if’ scenarios to win more shoppers.

MyWorldpanel – millions of Shopper decisions, all in one place

With MyWorldpanel you can analyse shopper behaviour on your terms, track the shoppers that matter with custom target groups, and respond faster to changing behaviour with earlier access to the data.

Introducing MyWorldpanel and ShopperSphere

Navigate a rapidly changing shopper behaviour landscape and supercharge your insights. MyWorldpanel, the most intelligent and intuitive shopper behaviour analytics platform, and ShopperSphere, our biggest panel innovation ever, are on their way.

Contact us for more information