Future of Consumption: When disruption is SOP Part 1

Listen to Kate Price discuss how marketers are coping with change, globally.
12 February 2020
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J Walker Smith
Walker Smith

Chief Knowledge Officer, North America

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In this episode, host J. Walker Smith talks about the future of marketing with Kantar partner Kate Price who has just published the results of a global client initiative she led last year concerning the things that marketers are doing to cope with change. Listen to her thoughts on why disruption is now standard operating procedure, and what lessons can be learned...

Show notes:


  • The New Trophies of Domesticity – The Atlantic
  • Kate Price: Marketing Capability in the new Decade – LinkedIn


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