Coronavirus

The exponential growth of COVID-19, the disease caused by the coronavirus, has generated unprecedented upheaval and triggered far-ranging impacts on the global landscape. Get updates and insights to help your brand manage the effects of COVID-19 and prepare for the future.

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2 in 3 Americans are happy to receive COVID-19 vaccine
COVID-19 will drive marketers to prioritize digital advertising
Marketing in the time of COVID-19: What’s next? Digital first
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COVID-19 Barometer: More than half of Millennials’ and GenZ’s household incomes impacted
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COVID-19 Barometer

The leading syndicated study on how COVID-19 is influencing consumer behaviour, attitudes and expectations, covering over 60 markets.
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COVID-19 Barometer: Consumer attitudes, habits and expectations revisited
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COVID-19 recovery hinges on Americans’ perceptions of their personal finances
Americans are redefining the way they spend and where they find value. Businesses must meet them there.
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Marketing in the time of COVID-19: A new ball game for sports
For many Americans, the true sign that the pandemic was really a crisis occurred when major league sports suspended play.
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