Kantar BrandZ data continues to demonstrate the importance of investing in marketing and brand-building. Through previous crises, we’ve shown how strong brands remain resilient and recover more quickly. But, how have the world’s leading brands fared during the turbulent times of recent years? And what are the key factors driving the growth of the most successful brands?
Join Kantar experts as they explore four challenges for brands to overcome in 2023.
During the programme we’ll unveil the most valuable global brands of the year including the highest-performing brands across 13 categories and seven continents. In conversation with Kantar experts and global brand builders we discuss four pivotal challenges for brands:
- Is your business investing enough in your brands?
- Do people sense anything different about your brand?
- Is your pricing delivering value for your business and customers?
- Is your brand delivering value beyond your business?
Learn from the success stories from 2023's global study and hear the evidence for investing in strategies that differentiate, protect value, advance sustainability credentials and connect more closely with consumers.
We’ll also be joined by business leaders from AIA, Coca-Cola, Haier, HDFC Bank, L’Oréal and Mondelēz.
On the 14 June, you can also hear more about a new, free, interactive tool using Kantar BrandZ’s wealth of data. BrandSnapshot powered by BrandZ delivers intelligence about 10,000 brands in more than 40 markets, offering quick reads on the performance of a brand versus competitors.
Don’t miss out, reserve your place here.