26 April, Hilton Chicago, 15.00 - 17.00
Revenue Growth Management in the year after hyperinflation. The Great Reset.
We are thrilled to participate in this years POI Spring Summit in Chicago, alongside other CPG leaders. Evolving Enterprise Planning, Revenue Optimisation and Advanced Analytics to Improve Retail Execution, Customer Experience, and Enhanced Joint Profitability are some of the topics that will be covered during the two-day POI Spring Hybrid Summit.
As CPG's come to grips with the ripple effects of their previous initiatives, it exposes the need for practices that ensure a holistic and scalable approach to RGM. However, what does it take to reframe, retool and reset RGM practices and capabilities so CPG's are on the path for sustainable growth and success? On 26th April we will host a pre-conference workshop, during which we will discuss the great RGM reset, tap into insights from market leaders, and show the power of AI-driven solutions to shape and deliver transformational RGM.
Register today for our in-person workshop, and receive a free POI Spring Summit pass
Evert Verlinden
Head of RGM Product
Previously working with Nielsen, Evert helped clients such as Coca-Cola and P&G, after which he joined Mondelez working in Marketing and Trade Marketing. Thirteen years ago he co-founded StepUp RGM, helping CPGs translate insights into appropriate actions that deliver results. In 2022 StepUp RGM became part of Kantar XTEL, where Evert now leads RGM Product practice.
Alan Skiles
Head of RGM Client Services - North America
Previously working at Brown-Forman, Miller-Coors, Diageo, Quaker, PepsiCo and Advantage in various roles such as category management and advanced analytics, Alan has accumulated over 25 years CPG industry experience. His knowledge of the industry and especially RGM, has been built by looking through multiple lenses across the commercial sales and finance landscapes.
26-28 April, Hilton Chicago, 720 S. Michigan Avenue
The POI Spring Hybrid Summit takes education, best practices, and in-person networking to a new level and will deliver strategies and tactics specific to global and local markets. How the accelerated speed of change affects demand models and how best to respond to an extremely dynamic landscape. Insights on how pricing and RGM teams can prepare revenue strategies that address coming uncertainties and more.
See you there!
We will also be on stage 27th April to further discuss CPG challenges in the year after hyperinflation and how digital solutions enable smart growth, even during uncertainty, together with one of our clients. Enabling profitable decision making across the business, the importance of change management and holistic visibility on which commercial levers deliver profitable growth.
Our Facilitator for this panel discussion: Allen Rector, North American Sales Director
