Which business challenges keep the experts and influencers up at night? Where are they celebrating success and business growth? How are they using analytics to transform and drive their business forward?

Read the highlights from the 2022 series of Kantar Analytics Live

Dealing with the Marketing Data Deluge

How to make data accessible and useful.

Cyrus Kelley, Vice President, Consumer Insights & Loyalty, Red Robin

Debra J. Mednick, Sr. Manager Market Intelligence & Insights, BIC

Cecilia Dones, Head Data Sciences, Moët Hennessy

Doug Jensen, SVP Go-to-Market Analytics & Activation and Learning Center of Excellence Enterprise Marketing & Data, The Estee Lauder Companies

Shardul Wartikar, VP & Head of Global Analytics Leads, Kantar

 

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Marketing Decisions in Times of Disruption

How useful is historical data in predicting the future?

Sunando Das, Global Head of Predictive Marketing & Shopping Analytics, Unilever

Stephanie Lakritz, Digital Data and Analytics Transformation Lead, NA, Mars

Meghan Liefeld, Director of Consumer Insights, Champion Petfoods

J. Walker Smith, Knowledge Lead – Global Consulting, Kantar

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The Marketing Investment Balancing Act 

Short-term sales or long-term brand building?

Eric Schmidt, Senior Leader Global Data & Analytics, The Coca-Cola Companies

Loucenda Teter, Senior Director, Strategy & Insights, Darden

Bhanu Bhardwaj, Director, Head of Marketing Science, Meta

— Host: Patrick Moriarty, SVP & Analytics Practice Leader, North America, Kantar                                                                                        

 

 

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The Promise of the Machine in Marketing

How does AI & ML improve marketing decision making?

Elaine Rodrigo, Chief Insights & Analytics Officer, Reckitt

Jenny Bullis, VP, Marketing Science, EMEA, Meta

Cynthia Vega, Global Product Lead, DX Analytics & iLab Head of Global Partnership                                                                                                                                                                 

 

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How do these challenges effect your priorities in the next 12 – 18 months? We’d be happy to speak with you about these topics and share some best practices to help you plan for a successful year.

Get on the Kantar Analytics Live mailing for details of the upcoming 2023 series!