Kantar Profiles Network
We’ve simplified, streamlined and scaled how you access respondent profiles in compliant ways.

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The Kantar Profiles Network is the largest in the industry and built with highly validated, permission-based respondents. Our unprecedented reach combined with enhanced sample and connected data sources creates unique audiences you can’t find anywhere else – all through a single access point.

In numbers

88m research-ready respondents (100% permission-based respondents, managed to participate in research surveys)
45m Enhanced Sample reach (Richer double opt-in respondent profiles, built from compliantly matching / appending / tagging behavioural data to panellist profiles)
4,800 profiling attributes
70 panel markets

Key features

Dynamic access to our exclusive network of global panels

With faster, more efficient sampling than traditional methods. Plus: exclusive access to Kantar’s LifePoints Panel.

Trusted and compliant data source

Our data collection respects data protection regulations. We enhance connected sample compliantly.

Scaled media activation capabilities

We connect, verify, append and activate your data, and programmatically link you to new audiences.

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Download the Kantar Profiles Network Book

Learn more about our unprecedented global reach to the audiences you need.
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