The frugal future of innovation

future of innovation
Leslie Pascaud

Report
Improving lives through the inspired uses of the free, the plentiful and the unwanted.

Frugal Innovation is the inspired use of resources that are free, plentiful and/or unwanted to solve problems and make people’s lives better. It is exactly the kind of innovation that is necessary in the third age of consumption – the emerging global business context that is defined by constrained capacity.

So, how can companies embrace Frugal Innovation to fuel business growth? Download our seven-step guide now to find out.