Future Proof

Discover the latest episodes of Future Proof, the marketing podcast from Kantar and Saïd Business School, Oxford University.

Featured episodes
crystal ball marketing media predictions
Future Proof: What’s next for marketing? with Mark Read, WPP
tiktok selfie
Future Proof: How can social influencers help brands?
social media channels
Future Proof: What is changing in the world of advertising?
Latest from Future Proof
baby bottle nimble sustainable brand
Future Proof: How do you launch a sustainable brand?
Nimble founder Von Sy discusses the challenges and insights from his journey to launch plant-based cleaning products.
documentary maker sunset
Future Proof: How can sponsored entertainment support brand purpose?
Rupert Maconick discusses the value of sponsored entertainment, and how brands can get involved.
africa brands podcast
Future Proof: How will African brands thrive?
Thebe Ikalafeng talks about Brand Africa, and what is changing in this exciting continent.
sustainable innovation podcast unilever
Future Proof: How does Unilever approach sustainable innovation?
A Consumer Insight Director shares some of the secrets to better, more sustainable, product design and development.
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