Discover the latest episodes of Future Proof, the marketing podcast from Kantar and Saïd Business School, Oxford University.
Latest from Future Proof
In this series, Martin Guerrieria, Head of Kantar BrandZ, meets remarkable senior marketers leading some of the world’s most valuable global brands.
In this Future Proof podcast episode, we attempt to answer the crucial question: Could enhanced efficiency be coming at the expense of effectiveness?
Sheila Cunningham explains how innovation has helped Baileys go beyond Christmas to become an all-year round treat.
In this episode we discuss with the experts Graham Page and Deepak Varma discuss potential applications of the facial coding technology as part of a pre-testing programme.