How Will Hydrogen Cars Help Drive the Sustainable Mobility Revolution?
In the next episode of “Sustainable Futures” Jonathan Hall interviews Hugo Spowers, Company Architect of hydrogen car company Riversimple. Hugo shares his journey from motorsport engineering to founding one of the first hydrogen car companies that offers innovative solutions to revolutionise the automotive industry.
Emily Hill, Kantar’s Sustainable Innovation Lead, joins the episode to explore how Riversimple offers not just an innovative product but implements three levels of design: product, service, and design at the level of purpose and corporate governance. This approach ensures that business models and new governance structures evolve alongside new technology, turning sustainability from a cost into a source of profit.
Riversimple will be making their design principles open-source to catalyse the widespread adoption of fuel cell technology. Widespread adoption of Riversimple's sustainable business model will drive an economic shift where growth and sustainability go hand in hand.
Widespread adoption of Riversimple's sustainable business model will drive an economic shift where growth and sustainability go hand in hand.