Understand People‎‎‎‎‎
Inspire Growth

  • Expertise
    Explore the many areas where Kantar will help your organisation to succeed, through a deeper understanding of people.
    How we help you
  • Industries
    Receive dedicated solutions based on our deep industry knowledge.
    See what we do in your industry
  • Inspiration
    Read our latest articles, reports and insights from the UK and Ireland.
    See more Inspiration
UK

Kantar UK & Ireland

For over 75 years, we have been pioneers in understanding people. From consumer panel data to futures consultancy; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics, Kantar has the insights you need to succeed.
Find out more
world

Global scale, local relevance

Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, in the UK and Ireland and across the world.
See office locations
marketplace

Insights at the speed of business

Get fast answers to your most pressing business questions with Kantar Marketplace, an automated market research platform designed for brands and agencies that want to test, learn and move faster.
Explore Kantar Marketplace
Inspiration
vaccination covid19
But the number of people who say they would be happy to get vaccinated has decreased since our previous research.
vaccination covid19
But the number of people who say they would be happy to get vaccinated has decreased since our previous research.
Hygge UK GMS
Take-home grocery sales rose by 9.3% during the 12 weeks to 1 November, despite a variety of restrictions coming into force.
share of search
How can brands get more from the most important metric you’ve never heard of?
Careers at Kantar
Would you like to uncover fascinating insights, within a global company that leads the way in human understanding? At Kantar you can join 28,000 colleagues who help do that, every day.
Join us