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Kantar UK & Ireland
For over 75 years, we have been pioneers in understanding people. From consumer panel data to futures consultancy; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics, Kantar has the insights you need to succeed.
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Global scale, local relevance
Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, in the UK and Ireland and across the world.
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As the video streaming market gets ever more competitive, we explore who uses paid SVOD services.
Our Brand Footprint uncovers the disruptions at play in the UK health and beauty market.
Latest research shows record-level lows for confidence in the economy and a public increasingly less likely to use a contact-tracing app.
Defining future-fit commercial strategies means challenging some of our widely-held assumptions related to the evolving digital retail landscape.
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Would you like to uncover fascinating insights, within a global company that leads the way in human understanding? At Kantar you can join 28,000 colleagues who help do that, every day.
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