We provide the signals that help organisations act quickly and confidently.
We empower brands to make effective marketing decisions based on predictive evidence.
And we help them craft powerful growth strategies rooted in the connection between consumers, brands and enterprise value.
Signal Intelligence
- Brand Monitoring and Guidance
- Customer Experience
- Consumer and Retail Trends
- Research Services
Decision Intelligence
- Creative Testing and Optimisation
- Media Effectiveness
- Innovation and Product Development
- Marketing ROI Measurement
Strategic Intelligence
- Brand Strategy
- Kantar Consulting
- Qualitative Research
- Sustainability
All powered by the
Kantar Intelligence
Engine
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Kantar's Consulting Practice
Consultants around the world partner with clients to inspire actionable solutions that drive brand growth.
Consumer and Shopper Behaviour
Decoding consumer and shopper behaviour to shape your brand future.
Creative Testing and Optimisation
Build stronger campaigns and supercharge the impact of your media investments.
Sustainability
Sustainability consultancy services that help you identify 'where to play'.
Insightful Discussion
Dig deep into the depth and breadth of our knowledge, exploring the latest trends and insights across the globe.
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Kantar collects billions of insights on how consumers think and act every single year
8k
Product innovations tested
2b+
Insights collected
22k
Brands tracked by Brandz
65m
Interviews conducted