2 out of 10 Africans are from North Africa. From the people to the culture to the landscape to the politics, North Africa is a vibrant, high-potential region that offers as many similarities as differences with the rest of Africa.
Now is the time to explore growth opportunities in North Africa.
As in Sub-Saharan Africa, the abundant youth population of North Africa are transformational agents for the changes being witnessed now and in the future. Emerging from a series of social, economic and political challenges, North Africa ushers in a new era.
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What is coming next?
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Where is North Africa heading?
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How can brands win in this rapidly changing region?
This year, we expand our Africa Life journey to explore the Northern Africa region with curious and growth-hungry eyes, sharing insights and ideas we believe will help advance both your brands and the world of consumers alike.
Spotlight on ‘The Big Three’
Africa Life | North Africa edition
Brands’ compass towards growth in Algeria, Egypt and Morocco
It’s time for North Africa.
2,500+ interviews and consumer conversations across Algeria, Egypt, Morocco.
Our new expanded study explores the state of the North African region, macro- and micro-trends, evolving consumer behaviours and changing lifestyles to help your brands win more, faster across Africa.
- Data.
- Insights.
- Trends.
- Foresight.
- Growth tools.
We explore all that you need to know to win more
Insights by design. Growth by purpose.
Change is happening everywhere on the continent, driven by Africa’s youth.
North Africa Edition
Algeria, Egypt and Morocco
Connect with us at africa.life@kantar.com.