The United Nations climate change conference, COP28 is taking place during the first two weeks of December in the city of Dubai in the United Arab Emirates. Join Kantar to gain key insights on the event tailored for business and brand owners.
With global emissions increasing each year, limiting climate change to 1.5 degrees is a pressing and critical challenge for the survival of people and the planet. Addressing and overcoming this challenge is increasingly relevant to businesses with the introduction of new regulation. Understanding demand signals from consumers is critical in this context: 64% of the general public report that businesses have a responsibility to solve climate change, while only 14% of people think that business is ambitious enough and 38% believe that most businesses are making the climate crisis worse.
Addressing climate change cannot be done in silos, it requires structural transformation to build a more sustainable world. Delve into our event coverage to learn about new, relevant, and meaningful ways that will allow marketers to drive forward more ambitious sustainability agendas. Gain access to a range of thought leadership pieces, podcast episodes and daily updates with key take aways for the marketing industry.