Summary
Don’t miss out on this exclusive opportunity! Register now to secure your spot and gain valuable insights into AI consumer behaviour.
By joining this webinar, you'll gain exclusive access to cutting-edge research on AI consumer behaviour, learn from Kantar Profiles industry experts, and discover actionable AI and research insights.
Artificial Intelligence is now a key part of daily life, from shopping and delivery tracking to providing emotional support. Consumers have strong opinions on AI's role, its benefits, and their expectations for how brands can use it effectively.
In this webinar, you’ll uncover:
- How consumer attitudes toward AI differ by generation, gender, and region
- Ways consumers use AI in everyday activities, including assistants and life-hacking tools
- Expectations for how brands should apply AI responsibly
- What consumers are predicting about AI in the future
Bonus!
We’ll also share findings from our research-on-research methods used in this study, including how empathetic survey design can drive stronger, more reliable data when researching fast-evolving topics like AI.
Save your seat today!
Details
Date: 17 July 2025
Time: 4pm BST│11am EST
Duration: 30 minutes
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Steve Wigmore
Director of Agile Solutions, Profiles Division
