AI-powered digital ad testing

Link AI for Digital is a powerful artificial intelligence tool designed to match the pace and scale of today’s digital campaigns. With cost-effective performance predictions in as few as 15 minutes, you can test your creative variations in bulk and make rapid, confident decisions about which ads to run.

Results are instantly delivered to an intuitive analytics dashboard, so you get proven creative, behavioural and brand lift metrics to inform your media investments – all at your fingertips.

Available globally for:  Facebook, YouTube skippable, YouTube non-skippable and online video.

TikTok available in US, UK, Australia.

Don’t let budget constraints limit the number of creative executions you can test. Powerful machine learning technology makes batch testing affordable and accurate, so you can make data-driven decisions about the best versions, lengths, creative elements or calls to action.

Link AI is built on a database of 230,000+ campaigns and over 35 million human interactions, making predictions of creative performance robust and reliable. It’s ideal for high volume testing, ad versioning or when you need to make lightning-fast decisions about your campaign.

Link AI for Digital is the only AI solution on the market that provides both brand lift and behavioural predictions of in-context digital performance. This means you get unrivalled holistic insight into how your ad will perform in the real world.

Familiar brand lift metrics such as awareness, consideration and intent, are provided alongside measures of key engagement behaviours like skip time and likelihood to act. Both sets of measures are benchmarked to channel-specific norms, so, you have a complete picture of the effectiveness of your ads. Know where to put your media investment to get the most out of your budget.

Using Link AI for Digital, competitive ad testing is no longer out of reach. Investigate the performance of your competitors’ campaigns so you can respond quickly and learn from their successes. Build a powerful library of advertising insights that will allow you to look across projects to uncover category or market trends and identify the best advertising approaches for future content.