TV ad testing with diagnostics

Uncover insights to make your ads work better with Link Express for TV.


Available as an automated, serviced-only solution

Request a demo
dashboard
TV ad testing with diagnostics dashboard

Elevate your TV ad performance.

Understand the strengths and weaknesses of your creative so you can fine tune your ads for even greater impact. Plus, gauge people’s instinctive emotional reactions moment by moment with an optional facial coding module. 
TV ad testing with diagnostics dashboard

Choose the strongest ad to run.

Test different versions of your ad to understand the impact of each on engagement, brand perceptions and predisposition. And with a turnaround of as few as 48 hours, you can do it all at the speed of business.
TV ad testing with diagnostics dashboard

Test response to your ads across markets.

Get savvier about reusing your creative. Make data-driven decisions about whether an ad you’ve created for one market will work in another.
TV ad testing with diagnostics dashboard

Make smarter investments in your brand.

Intuitive dashboards provide an instant understanding of ad performance so you can use your budget intelligently and be confident that your final creative will deliver results.

Optimise your ads with agile ad testing

icons

Simple, yet powerful

An automated survey process turns around cost-effective, high-quality results in as few as 48 hours.
icons

Validated methods

Backed by a database of almost 230,000 ads, we’ve put a lot of thought into research rigour – so you don’t have to.

icons

Results at your fingertips

View all your ad test results in a single dashboard or export them in a shareable PowerPoint format.
icons

Expert support

An expert team will guide you, so you can quickly interpret ad performance and act with confidence.

How to get started

01

Create an account

Use your Kantar Marketplace account to request studies right when you need them.

02

Launch your study

An expert will contact you to set up your study based on your exact needs.

03

Get results fast

View and analyse your results in as few as 48 hours via a convenient dashboard.

Request a demo

Ask more from your TV ad testing

alt text

Understand emotion

Identify how people instinctively react to your TV ads when you capture moment by moment facial expressions with our optional facial coding module.

Pricing and availability

Serviced by Kantar

Pricing

Factors that may impact pricing include:

 - Adding custom questions to the standard survey
 - Adding optional facial coding module

71 markets

Argentina, Australia, Bangladesh, Belgium, Bolivia, Brazil, Bulgaria, Cambodia, Cameroon, Canada, Chile, Chinese Mainland, Colombia, Croatia, Cuba, Czech Republic, Denmark, Dominican Republic, Ecuador, Egypt, Finland, France, Germany, Ghana, Greece, Guatemala, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Ivory Coast, Japan, Kenya, Malaysia, Mexico, Morocco, Mozambique, Myanmar, Netherlands, New Zealand, Nigeria, Norway, Pakistan, Paraguay, Peru, Philippines, Poland, Portugal, Romania, Saudi Arabia, Senegal, Serbia, Singapore, Slovakia, South Africa, South Korea, Spain, Sri Lanka, Sweden, Switzerland, Taiwan, Thailand, Turkey, Ukraine, United Kingdom, United States of America, Uruguay, Vietnam

Contact us to get started

Related solutions

Digital ad testing with diagnostics

Link Express for Digital

Improve your digital ad performance.

Starting from $11,060Learn more

Print and outdoor ad testing with diagnostics

Link Express for Static

Optimise your print, out of home and POS ads.

Starting from $11,060Learn more