Consumer trust report

Explore the role that trust plays in your brand’s success with BrandZ Perspectives: Consumer Trust.
Bar charts
Bar charts

Quantify the impact of trust on your brand performance. 

Understand how consumer trust in brands has evolved in recent years and examine your brand’s performance across three key building blocks of trust: integrity, identification and inclusion.
Consumer trust report

Benchmark against competitors.  

Find out how your brand performs on consumer trust relative to category competitors, both over time and across markets. 

Consumer trust report

Identify ways to manage and maintain trust. 

Understand how consumer trust for your brand has changed over time. Uncover ways to improve trust based on your brand size and positioning.


Build consumer trust with agile insights

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Rapid results 

An automated process allows for ultra-fast turnaround times, with results available in as few as 24 hours.

Proven methods

Evaluate consumer trust using a meticulously-tested framework. We’ve put a lot of thought into research rigour – so you don’t have to.
Deep expertise

Deep expertise 

Backed by a rich history and database of over 17,500 unique brands, our analysis is uniquely positioned to help you grow brand value. 

Actionable insights 

A highly visual format makes it easy to understand the importance of consumer trust and interpret your results. 

How to get started 


Request your report

Submit your request and a Kantar expert will get back to you in as few as 24 hours.


Create an account

Use your Kantar Marketplace account to request additional reports and data, plus launch new surveys and view past projects.


Get insights on demand 

Make confident, data-backed decisions to strengthen consumer trust over time.

Pricing and availability

Serviced by Kantar


45 markets

Argentina, Australia, Belgium, Brazil, Canada, Chile, Chinese Mainland, Colombia, Cuba, Czech Republic, Denmark, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Italy, Japan, Malaysia, Mexico, Myanmar, Netherlands, New Zealand, Norway, Peru, Philippines, Poland, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, Ukraine, United Kingdom, United States of America, Vietnam

Request your copy today

Once you submit the form below, our team will be in touch to confirm your method of payment and provide your copy of the report.