TV ad testing

Quickly evaluate the strength of your creative with Link Now for TV.


Available as an automated, self-serve or serviced solution

Link Now for TV
Strongest-ads

Know which ads will work.

Maximise your ad spend by running only the strongest ads. Vet a single ad or test multiple versions to find the winner.
Choose-the-strongest-ad-to-run

Get ultra-fast feedback on cutdowns and edits. 

With turnaround times of as few as 6 hours, there’s no need to guess if your changes are effective. Test - and know with certainty.
3-LN-TV-and-LEX-cross-markets

Gauge response to your ads across markets.

Don’t assume how cultural differences in perception will impact ad performance. Quickly verify if an ad you’ve created for one market will work in another.
Keep-tabs-on-the-competition

Keep tabs on the competition.

Understand the impact of your competitors’ advertising and see how you stack up against other brands in your category.

Agile ad testing without compromise

icons

Simple, yet powerful

An automated survey process turns around cost-effective, high-quality results in as few as 6 hours. 
icons

Validated methods

Backed by a database of over 200,000 ads, we’ve put a lot of thought into research rigour - so you don’t have to.
icons

Results at your fingertips

View all your ad test results in a single dashboard or export them in a shareable .ppt format.
icons

Support when you need it

Whether you choose self-serve or serviced by Kantar options, you’ll always have access to expert support.

Choose a service level that meets your needs

Self-serve

  • Set up and launch your own ad tests on demand
  • Automated survey process means you can run ad tests easily, with no survey programming expertise required
  • View your results in the Kantar Marketplace dashboard as soon as your survey has finished
  • Download an automated report so you can easily share your findings
OR

Serviced by Kantar

  • Your Kantar team will work with you to understand your objectives and provide advice, then set up and launch the survey for you
  • View your results in the Kantar Marketplace dashboard as soon as your survey has finished
  • Download an automated report so you can easily share your findings
  • Benefit from added consultancy. Your Kantar team will talk you through the results and share a written summary of the evaluation
  • Option to add up to two custom questions at an additional cost

49 markets

Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Chile, Chinese Mainland, Colombia, Croatia, Czech Republic, Dominican Republic, Ecuador, France, Germany, Ghana, Greece, Guatemala, Hong Kong, Hungary, Indonesia, Ireland, Italy, Japan, Kenya, Korea, Mozambique, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Mexico, Romania, Singapore, Slovakia, South Africa, Spain, Taiwan, Thailand, Turkey, United Arab Emirates, United Kingdom, United States of America, Vietnam

Contact us to get started