Good data starts with good survey designs

During these training sessions, our survey design experts will share research-on-research findings and their knowledge for best practices when engaging an online audience. Through intentional design choices and question phrasing, you can create engaging surveys that will yield more honest and reliable insights.

Choose individual modules specific to your needs, or work through them all in your own time. Contact us here if you have any questions or for a complementary survey review.

Explore our modules

Optimising research for reliable data

  1. The impact of bias in surveys (8 minutes)
  2. The effects of scale designs on answers (21 minutes)
  3. Reducing online survey dropout (8 minutes)
  4. Using visuals for engagement (18 minutes)
  5. Writing questions effectively (11 minutes)
  6. Conducting cross-cultural research (26 minutes)



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Our experts

Jon Puleston

Vice President of Innovation, Profiles Division

Steve Wigmore

Senior Director, Modern Surveys, Profiles Division

May Ling Tham

Director, Modern Surveys APAC Lead, Profiles Division

Christiaan Meliezer

Senior Project Manager, Operations, Profiles Division

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