Innovation Analytics
Maximise your growth opportunities from innovation by detecting new trends early, and optimising products and pricing.
With our cutting-edge digital and innovation analytics, we help our clients use digital data to uncover what others cannot. We look in the right place, at the right time, with the right human and artificial intelligence – to help with product development, detecting consumer needs, forecasting trends, and optimising digital performance .
Client results
Featured solutions
Understand who is doing what, where, when and why, in the context of a category and its adjacencies. Uncover disruptive trends with insights from social media.
Understand which search trends affect the panorama for your category, uncover new news, and gauge the trend momentum.
Use digital analytics to identify emerging trends. Reveal new insights quickly, and be the first to respond to online commentary.
Additional solutions
The power of analytics
How do analytics support better marketing decisions in times of uncertainty?
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