Whether it's fast fashion, sustainable beauty, affordable luxury or a personalised shopping experience, we help you understand and follow the key trends.
The worlds of fashion, beauty and luxury goods are changing in various, often contradictory, ways. Technology and new entrants are changing consumer expectations, pushing innovation, and encouraging established brands to think differently about products, packaging and routes to market. Understanding the lives and beliefs of your target consumer is crucial, as these are sectors where emotional connections really matter.
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