Whether you want to better understand sports fans or the brand power of specific athletes, it’s a good idea to have Kantar in your corner.
The world of sports offers numerous opportunities for brands, whether they are sporting related or not. With Kantar’s dedicated solutions, you can understand the power of sport as a commercial platform. Understand the brand power of different sporting events and the marketability of particular athletes, and explore the habits and preferences of sports fans, including how, when and where they consume sports-related content.
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